Meaningful Design for the Common Good

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Formento & Formento Photography Branding and Site

Dec 21, 2011 |
BJ is the brilliant photographer, Richeille is the stunning art director. Together they are the extremely talented husband and wife super duo Formento & Formento (this site includes nudity so use caution if you're at work!). You may know about Formento & Formento from their photography and styling magic in our I Have PSD video. Often you'll find them running around the world capturing beautiful moments in time, but whenever we get the chance to work or collaborate with them, we jump on it. First off, we created their new identity by designing custom lettering in an attempt to emit grace as they, and their work do. They've been working hard the past few years creating tons of amazing content and they needed a new way to showcase it. We based the design on their photography by using a clean and minimal aesthetic, letting the work's true beauty speak for itself. It lent itself well to responsive, full screen layout which we totally love. We partnered with Eric Jacobsen and developed the site using CSS3, HTML5, and jQuery. Let us know what you think!
Aymie

Informative Gift Wrap; Update: ‘Tis better to give than to receive

Dec 07, 2011 |
UPDATE 2: Sales have ended. Thanks for all your support and happy holidays! UPDATE: 'Tis better to give than to receive We are paying for all the gift wrap and donating the money to charity! Anyone who has purchased our holiday gift wrap or who purchases a roll before the deadline (sales end December 13, 2011 Sales have ended) will have the 100% of what they pay donated to the Cystic Fibrosis Foundation (up to $1000). CF is a fatal disease that affects kids and currently has no known cure. Kids and their families grow up with the knowledge that they are unlikely to pass their 30th birthday, but the CFF is working to change that. This charity is especially meaningful to us, as a member of our team has a personal association with it and we are very proud to support it this holiday season. Original Post Below: This season we decided to inform and inspire with holiday gift wrap for our friends and family. Our custom designed, limited edition paper reveals 20 little known, quirky facts about the season. Did you know that Christmas trees are edible? Or that Santa's sleigh is carrying 321,300 tons? Or that the average density of a fruitcake is the same as that of mahogany? As a special 5-day offer we are taking your orders right now. We will contact our printer on your behalf and have a roll printed and shipped to your house. Spread the joy of beautiful design and fun facts this season to those you love! We are selling the gift wrap at cost We are paying for all the production and shipping costs and donating your $20 for charity (see above) —Happy holidays! Each roll measures 19" x 6' 4" and is printed on demand and shipped via USPS 2-3 day delivery to the address you provide (domestic US addresses only).
Josh