Meaningful Design for the Common Good

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Apr 21, 2011 | Awards, Press, Recognition
Voices of Youth Identity Gets Brand New Love!
In April we launched one of our favorite projects we've ever worked on; a comprehensive branding platform for UNICEF's Voices of Youth. This project has been dear to our hearts for months, so we were completely humbled by the wonderful publicity and comments from the design community. In fact, we are completely blown away from the barrage of positive feedback on Brand New! Feels great being appreciated for doing good work for good causes.

From Brand New:
"This identity gives Voices of Youth its own voice that will surely help make it more engaging for its users." —Armin Vit

From Identity Works:
"...the ability to incorporate a program symbol (when appropriate), within the bubble, adds a rarely seen trick to the brand architecture toolkit. Quite literally, this is "meaningful design." — Tony Spaeth

The Voices of Youth brand guidelines was also a selected winner at the inaugural Brand New Awards and will be included in a publication of all winners later this year!

Pienso Logo Existo, una revista de branding basada en España tambien comento sobre la marca: "Hyperakt ha creado un logo original y un completo kit de elementos gráficos accesorios que revisten la marca de colores y formas." También dicen, que nuestro portafolio recoge "numerosos trabajos de branding de una calidad excepcional." Gracias!

Related Work

UNICEF
Apr 06, 2011 | Brand ID
UNICEF's Voices of Youth program strives to offer all children and adolescents a safe space where their voices will be h ...